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What’s The 411TV Announces Its List of 25 People to Watch in 2017

Celebrity and Entertainment P.R. Guru Angelo Ellerbee Tops What’s The 411TV’s list of 25 People to Watch in 2017

 

Click Photo Below for Visual Presentation of 25 People to Watch in 2017

Angelo Ellerbee Photo Credit Unknown 800x445

Brooklyn, NY; January 9, 2016—What’s The 411TV, a Brooklyn-based media company, today, announced its list of 25 People to Watch in 2017; and 46-year veteran of celebrity and entertainment public relations, Angelo Ellerbee, president and CEO of Double XXPosure Media Relations and author of the new book Ask Angelo, tops the list.

A designer by training, Angelo Ellerbee started his business focused on entertainment 46 years ago, and his life is a clear example that relationships matter. Angelo got his start in entertainment publicity working on the film, Native Son, which starred Oprah Winfrey. The Native Son gig came about because of his association with James Mtume, a Grammy Award-winning R&B musician, songwriter, and radio personality, who created the music for the film. Angelo met James Mtume, because Mtume's wife, also a designer, often attended Angelo's shows. From film publicity to recording artist publicity, Angelo’s business took off. He became the “go to” publicity firm for record companies’ Black music divisions, particularly from the 1980s to the early 2000s.

"For the fifth consecutive year, What’s The 411TV has brought great stories to the public," said Ruth J. Morrison, CEO and Executive Producer, What's The 411TV. “I never get tired of listening to the backstories of how people and things evolve. It is incredibly inspiring and moving to listen to Angelo Ellerbee, Vera Moore, and Eustace Greaves, entrepreneurs with businesses that are more than 25-years-old, as well as the millennial entrepreneurs Lisette Ffolkes; Cylla Senii; Brandon Brathwaite; and Asha Boston who are on an entrepreneurial startup journey. Our list also includes founders of nonprofits, the phenomenal Marian Wright Edelman and Carl Clay, each seeking to solve problems within their communities. On the sport side, athletes Carmelo Anthony, Jimmy Butler, Sean Kilpatrick, Brook Lopez, and Jeremy Lin make the list, along with Dr. Riley J. Williams III, an Orthopedic Surgeon, Medical Director and Head Team Orthopedic Surgeon for the Brooklyn Nets (NBA) professional basketball team. And, it warms my heart to watch and listen to DJ Annie Red, an eight-year-old inspirational kid rapper, athlete, painter, and musician.”

As in years past, the eclectic list consists of people interviewed by What's The 411TV reporters primarily as exclusives.

Below is What's The 411TV's list of 25 People to Watch in 2017:

 1. Angelo Ellerbee; CEO, Double XXPosure Media Relations
 2. Marian Wright Edelman; an advocate for the rights of disadvantaged children
 3. Dr. Riley Williams; an Orthopedic Surgeon, Medical Director and Head Team Orthopedic Surgeon for the Brooklyn Nets (NBA)
 4. Carl Clay; writer, producer, filmmaker, visionary, and founder of the Black Spectrum Theatre
 5. LaTanya Richardson Jackson; actress, producer, and philanthropist
 6. Vera Moore; CEO, Vera Moore Cosmetics, owner a 37-year-old cosmetics company created for women with darker skin tones
 7. Carmelo Anthony; Forward, NY Knicks (NBA) professional basketball team
 8. Jimmy Butler; Shooting Guard/Small Forward, Chicago Bulls (NBA) professional basketball team
 9. Sean Kilpatrick; Guard, Brooklyn Nets (NBA) professional basketball team
10. Brook Lopez; Center, Brooklyn Nets (NBA) professional basketball team
11. Jeremy Lin; Guard, Brooklyn Nets (NBA) professional basketball team
12. June Ambrose; celebrity stylist and fashion designer dressing some of the biggest Hollywood stars in the business
13. Paulina Porizkova; a Czechoslovakian model, actress, author, and philanthropist
14. Eustace L. Greaves Jr.; LUTCF, the owner of Greaves Financial Services and The Bridge Insurance Agency
15. Paul D. Jones, financial wiz and author of several money management books including, I Quit Being Broke
16. Asha Boston; journalist and documentarian; widely recognized for the documentaries, The Dinner Table, and A Time Before Kale
17. Cylla Senii and Brandon Brathwaite; the producing team for the web series, Situationships
18. Lisette Ffolkes; millennial entrepreneur and President, Jam+Rico, a jewelry and apparel design firm
19. Blushhh Music; a harmonically blended hip-hop and R&B trio from the man and company that brought us Destiny’s Child
20. Terrell "T-Rex" Simon; singer, and artist management
21. Sean C. Turner and Douglas Wade; actors and principal actors in the Black Spectrum Theatre’s production of August Wilson’s Two Trains Running
22. DJ Annie Red; the seven-year-old dynamo athlete, painter, and musician
23. Roxanne Persaud, New York State Senator representing New York's 19th Senatorial District
24. Mercedes Narcisse; community activist, and former candidate for the New York state Senate
25. Natasha Leath; a Motivational Spiritualist, who has a gift to read people's past, present, and future

A special note:

Congratulations to Courtney Rashon!

Courtney Rashon is a celebrity makeup artist and beauty consultant; owner of Pretty Girl Gang Cosmetics; television host with the award-winning television show, What’s The 411; and now, Courtney is the author of the new book, Giving Face: The Art To Looking Flawless For Every Occasion.

Past Honorees:

Past personalities on What's The 411TV's list previously named 25 Most Interesting People include: Harry Belafonte; documentary photographer Steven Somerstein; the late Maya Angelou; Serena Williams; NFL Hall of Famer Michael Strahan; authors James Paterson and Ta-Nehisi Coates; breast cancer survivor and founder of Beating Cancer in Heels CEO, Marlena Ortiz; Motown Founder, Berry Gordy; Brooklyn Nets owner Mikhail Prokhorov; New York Knicks great and Basketball Hall of Famer Willis Reed; Basketball Hall of Famer and entrepreneur Earvin "Magic" Johnson; NFL player Richard Sherman; former heavyweight boxer Mike Tyson; former WNBC-TV news anchor Sue Simmons; and more.

About What's The 411TV

Based in Brooklyn, New York, What's The 411TV connects sophisticated multi-cultural audiences with its content through its distribution platforms of television, online, and mobile.

What's The 411TV produces two weekly television shows, What's The 411, an award-winning entertainment and lifestyle television show and What's The 411Sports, a sports news and commentary television show. The company covers the Brooklyn Nets, New York Knicks, New York Giants, US OPEN, and other sports events.

What's The 411TV's celebrity portfolio consists of interviews with Magic Johnson, Beyonce, Denzel Washington, Meryl Streep, Morgan Freeman, Danny Glover, Harrison Ford, Samuel L. Jackson, Angela Bassett, Angelina Jolie, Jennifer Hudson, and many, many more.

About Ruth J. Morrison

Ruth J. Morrison is the CEO and Founder of What's The 411 Networks, an integrated media, marketing, and events, company, which produces the award-winning weekly news and information television show, What's The 411; What's The 411Sports, and the soon-to-be, What's The 411Business.

A video streaming pioneer, Ms. Morrison developed and launched from conception the City of New York's multi-channel cable television network and served as a Communications Director and Legislative Advisor to a New York member of the U.S. Congress. She is the first African-American independent television producer to have a weekly television show on WNYC-TV and for three years, she worked in Brasil as an entertainment and television licensing consultant for an American company.

Ms. Morrison earned a master's degree in Interactive Telecommunications from the prestigious Tisch School of the Arts at New York University and she was a Communications Fellow at the Annenberg Washington Program of Northwestern University. She taught courses in telecommunications at Fordham University and she completed her coursework towards a Ph.D. in Political Science at Columbia University.

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Brooklyn Nets Beat Milwaukee Bucks 129-127 in Triple Overtime

Brook Lopez Scores Team High 32 Points and 18 Rebounds, 11th Double-Double of the Season; But Joe Johnson Saves the Day

On the first official day of spring, the Brooklyn Nets returned home to a snowy Brooklyn, from a 4-game road trip, going 2-4 against the likes of the Cleveland Cavaliers, Miami Heat, Philadelphia 76ers and Minnesota Timberwolves.

Some might call that a successful road trip winning two of four, but know that the Nets, in defeating two teams they were expected to beat in Philly and the Wolves, lost to two teams in playoff contention: Heat and Cavs.

The Nets even had the opportunity to exploit the Heat for their own benefit, as far as the race for 8th is concerned and failed to do so.

Tonight, the Nets hosted, yet another team in playoff contention-the Milwaukee Bucks, who currently occupy the 6th seed at 34-34.

In their first meeting of the season, Bucks Head Coach Jason Kidd's first return to Brooklyn since he was traded for two second-round draft picks, the summer prior, the Nets lost in triple OT, 122-118.

In the second meeting of the season, the Nets would experience the same fate, this time losing at the end of regulation, 103-97.

Tonight was the last and final game of the season series between the two teams, and this time around, the Nets walked away with their heads held high.

Any time these two teams matchup, a fight to the finish is expected with extra time usually a strong possibility-which is exactly how this game developed.

Like the Bucks, the Nets needed extra time x 3 to outlast the Bucks, 129-127, because nothing involving the Nets from their perspective can be easy right?

During the early stages of this game, I thought I saw the signs that would prove to be the reasoning of why the Nets would lose the final game of this season series.

For instance, the Nets fell behind in deficits of double-digits during the 1st half.

With 3:30 remaining in the 1st quarter, the Bucks were up by 10, 27-17 as the "Greek Freak," Giannis Antetokounmpo converted one of two free throw attempts.

In the second, Ersan Ilyasova-the pride of Turkey, would connect on a three late in the quarter, heading towards the halftime period which would give the Bucks a 12-point lead, up 68-56 with 30 seconds left until the intermission period.

Just based on the way the Nets season has progressed to present day, I believed that they would struggle to comeback from these deficits and even if they did, in the end, find a way to lose.

But they didn't.

The Brooklyn Nets defied the odds.

They battled back from both deficits due to the strong consistent play of Thaddeus Young, who made key shots throughout the game and down the stretch en-route to 24 points, five rebounds and three assists.

Thaddeus-Young 650x366Brooklyn Nets power forward, Thaddeus Young

But this game was won in the fourth quarter and beyond and that's where the Nets made the plays to position themselves for the opportunity to win.

With the Nets down by three, 101-98 via a Zaza Pachulia two-point shot, who plagued the Nets all night from the post, Joe Johnson responded knocking down a three from the arc, assisted by Brook Lopez, which would evidently send the game into OT, as the Bucks failed to answer.

In the first OT, Khris Middleton, whose play was problematic from the Nets point of view continued his brilliance, converting three of the Bucks four field-goals, each of which the Nets countered.

More of the same would continue in the 2nd OT period with a little bit of deja-vu featuring Johnson, who would bail the Nets out, once again sinking another three to seal the Nets fate for the 3rd OT period.

"They set a great screen, and (Tyler) Ennis was trailing and he got off a great shot," said Jason Kidd during his post-game conference.

"And that's what big players do. He stepped up and made the big three."

In what would be the final OT period of the game, Lopez starred early, posturizing Ersan Ilyasova for the first field-goal of the five-minute period, converting a free-throw after drawing a foul and then hitting his next field-goal which proved to be the push the Nets needed, sealing the win with a series of made free-throws courtesy of Johnson, Young and Jarrett Jack.

Jarrett-Jack Brooklyn-Nets-Media-Day 2014 Brooklyn Nets guard Jarrett Jack

"It was just a good look," said Lopez regarding his dunk in the 3rd OT period, following the Nets win. "They had to respect (Jarrett) Jack coming off the pick and roll, and he made a great pass so I was able to finish it easy."

Lopez finished with a team-high 32 points and 18 rebounds, his 11th double-double of the season.

Johnson, who saved the Nets time and time again from defeat compiled 20 points and 7 assists and Jack contributed 12 and 7.

As for the Bucks, their starting five alone boasted a stat-line that without looking at the Nets score would persuade you to believe that they were indeed the victor.

Michael Carter-Williams: 19 points.

Middleton: 29 points and 6 assists.

Pachulia: 22 and 21 rebounds, a monster game.

Ilyasova, 20 points and 13 rebounds and Antetokounmpo, 23 and 14 rebounds, who actually had the chance to send the Nets home at the end of regulation missing an 8-foot shot as time expired.

"I had a chance to send it home, but I didn't make the shot," said Giannis, reflecting on his missed game-winner.

"It felt good when it left my hand, but after we were up three we let Joe Johnson make a three.

It was Johnson's three that put Giannis in that tough situation, all of 20 years young with the game in his hands and nothing to show for it.

And that's what happens.

You can't make them all but I guarantee that if there was another OT period to play, Giannis would've had another opportunity to make the Nets pay.

The Nets alleviated those thoughts and improved to 28-39 overall on the season while the Bucks dropped their 5th straight game, falling to 34-35 on the season.

Unlike the Bucks, the Nets don't have the luxury of owning the 6th seed, positioned in the playoffs.

They are on the outside looking in, and Jack knows that.

"We don't have much time to celebrate or think about it," Jack said post-game.

"We gotta move on to the next one, go to the next task at hand and be ready to take on a tough Indiana team that plays well in their building."

An Indiana team that is in a favorable spot, currently in a two-team race for the 8th and final spot with the Boston Celtics, both nursing identical records of 30-38.

It seems as though the Nets will only be able to make the playoffs by making a daily commitment to prayer or collapses by the three teams ahead of them.

The Boston Celtics, Charlotte Hornets and Pacers all will face their share of tough teams to end the 2014-15 campaign, playing 8, 8 and 9 games respectively against playoff teams.

The problem is, the Nets too will have their own problems to confront in the nine games they will play against playoff teams.

There is a possibility that the Nets can move up if in fact two of the three teams fail to handle their business down the stretch.

But the Nets don't have the luxury of feeling any comfort.

They too have to handle their business down the stretch also.

Brooklyn Nets Beat Lowly New York Knicks as Expected

Jarrett Jack's Stealth Three-Pointer Helps Net Win 92-88

In the initial year of the brand new Barclays Center of downtown Brooklyn, NY, when the New York Knicks visited the Brooklyn Nets, it meant something.

It was 2012, and the Nets opened their brand new home-arena, completing the transition from the Izod Center in East Rutherford New Jersey to the pressured and prestigious grounds of the city.

Both teams were competitive and every Nets-Knicks game gave fans an excuse to choose their side, creating exciting environments, whether it was Madison Square Garden or Barclays Center.

It's 2015 and times have changed.

The Knicks are no longer the Atlantic Division champs and tonight the Nets reminded them how far they have fallen.

As ice covers our sidewalks creating dangerous walking conditions, New York had no trouble packing into Barclays tonight to witness the Nets defeat the Knicks, 92-88.

This win, increased the Nets winning streak to three, improving to (21-28) on the season as the Knicks, who showed fight, fell to (10-40).

30 games under .500, I know.

At least that's not the Nets who are in the midst of turning their season around, heading in the right direction for a change, after a horrendous month of January.

In the first month of the New Year, the Nets lost 12 of their scheduled 15 games, which included losing streaks of seven and four.

February, the month of love, is proving to be much kinder to the Nets as they have won the first three games of the month, including thrilling wins over NBA powerhouses in the Los Angeles Clippers (102-100) and the Toronto Raptors (109-93).

"The last three games have been great," said Deron Williams, according to ESPNNY.com.

"Three wins in a row. Tonight it was another where things didn't go right for us, but down the stretch we found ways to win."

If Williams is referring to "things didn't go right for us" as far as this game is concerned, then he must be questioning why his teammates only beat one of the worst teams in the league by four points.

Right now, the Nets are in the playoff race, occupying the 8th and final spot and in order to solidify their status as a playoff team or attempt to move up in the standings, the Nets have to be better than just four points against lottery teams,

All in all, they won this game, despite losing their grip on early leads and making the significant plays late in the final quarter to pull off an expected victory.

In the first half, the Nets enjoyed comfortable leads of 10 and 17 behind the strong play of Brook Lopez, who scored 14 of his team-high 22 points in the first half.

As for the Knicks, Carmelo Anthony, with help from Lou Amundson, Jason Smith and Lance Thomas, would score nine of his team high 21 points in the last 4 min of the second quarter, battling back from a deficit of 17, entering the halftime period down by eight, 45-53.

I mentioned before that the Nets made the significant plays in the final period to achieve the victory and here they are:

With 1:38 remaining, and the Nets up by a slim 1-point lead, 87-86, Lopez, as he feasted all night from the painted area, connected on a 9-foot floater assisted by Jarrett Jack, to give the Nets a little breathing room, up three-87 to 84.

And here's the dagger.

Jack, courtesy of horrible Knicks defense and an assist by Joe Johnson, stood at the arc of the three-point line, all by his lonesome and connected from deep, giving the Nets the final say, up by four, 90-86, with 13 seconds remaining until the end of regulation.

Anthony couldn't dig the Knicks out of this hole, nor could the triangle offense.

The Nets did what they were supposed to do and that is the only praise that counts.

"This is big for us to close out the first half, especially before All-Star break, going into it on a positive note knowing that we start out from the West Coast right after the break," Joe Johnson said post-game, via ESPNNY.com

Every win is big, especially when you take care of your business at home as the superior to your opponent.

Four players in double-figures for the Nets in Lopez, Jack (20 points), Johnson (13 points), and Garnett (12 points) is big.

Brooklyn-Nets-players Brook-Lopez Joe-Johnson Kevin-Garnett 750x250

Brooklyn Nets center, Brook Lopez; shooting guard Joe Johnson; and forward, Kevin Garnett

Lopez, albeit coming off the bench receiving starting minutes (33 min tonight) and Williams seeing some action, returning from ailments this season and contributing to the Nets cause is also big.

In the Nets three wins this month, Lopez and Williams have provided stability from two of the most important positions on the court, with Lopez and Williams, both reaching double-figures in wins against the Los Angeles Clippers, Toronto Raptors and tonight against the Knicks (Lopez: 24 points vs. LAC, 22 vs. Knicks, Williams: 15 points vs LAC, 11 Raptors).

It might not be what Nets management expected from this team, with how they envisioned Williams and Lopez as the primary pillars of success, but this format is working (Williams and Lopez-role players) and head coach Lionel Hollins would be foolish to remove Jack and Mason Plumlee from the starting lineup as they have earned their current roles.

The Nets will look to improve their streak against the Washington Wizards tonight, and hopefully, if the opportunity presents itself, against the Milwaukee Bucks, Memphis Grizzlies, Los Angeles Lakers and Denver Nuggets over their next five games (including All-Star Weekend).

A three game-winning streak could prevent Nets management from blowing up Brooklyn basketball, looking forward to the future in rebuilding.

In February, it appears the Nets are not interested in that plan.

For the moment, the playoffs are actually a possibility.

Toronto Raptors Defeat Brooklyn Nets in OT (Minus Kyle Lowry)

Brook Lopez and Jarrett Jack Gave it Their All

With the NBA All-Star Weekend break approaching, the Brooklyn Nets will this year play hosts to the Friday and Saturday NBA All-Star events. Tonight, the Nets welcomed a team boasting a first-time NBA All-Star starter.

The Toronto Raptors, first in the Atlantic division and 2nd in the Eastern Conference standings (31-15), along with the entire league were informed last Thursday that their floor general, Kyle Lowry will play on Sunday, earning his first career All-Star selection.

After being snubbed from last year's game, Lowry's exploits on the hardwood this year could no longer go un-noticed. He is averaging 19.4 points, 7.4 assists, 4.9 rebounds and 1.6 steals.

Fortunately for the Raptors, Lowry was hardly needed as his amigos did all the rest, in extra time.

Behind the strong production of the starters, not named Lowry, and the bench, the Toronto Raptors handed the Nets their fourth-straight loss, in overtime, 127-122.

The Nets are now ten games under .500 at (18-28) while the Raptors improved to (32-15).

Don't always expect the All-Stars to exhibit All-Star performances, they do have teammates that can also play, I mean this is the NBA right?

Six players scored in double-figures for the Raptors, with Demar Derozan leading the team in scoring with 26 points, followed by sixth man, Lou Williams contributing 25 points.

Amir Johnson and Jonas Valanciunas of the Raptors front-court, chipped in 24 and 14 respectively, and Patrick Patterson chose his spots wisely, scraping up 12 points of his own.

Oh yea, Lowry, the All-Star struggled all night long shooting 4-17 from the field for 10 points, affecting the game in other ways with 8 assists, 6 rebounds and 2 steals.

As for the home-team, the Brooklyn fans in attendance tonight, despite the loss should be proud of the effort the Nets exhibited on a chilly Friday night.

The Nets battled back from extensive deficits all-game long, which included a 19-2 run in the 4th quarter, led by Jarrett Jack, who scored eight of his team-high 35 points in the final quarter.

However, it wasn't enough.

Brook Lopez stepped up with an offensive explosion tonight albeit missing a potential game-winner in the 4th quarter, scoring an identical 35 points, like his teammate, Jack.

"More than execution, they made shots," said Nets Head Coach Lionel Hollins during his post-game press-conference.

Lionel-Hollins Postgame-Press-Conference 20150105 222307.mp4.Still003

Brooklyn Nets head coach Lionel Hollins talking with the media. Photo Credit: What's The 411 Networks

"I mean, Jarrett had a lot of big plays, got to the basket, got to the free throw line. Brook...actually got to the basket a few times, and then he made some shots outside, but he just got to the basket on drives."

However, it wasn't enough.

Extra Time Extends the Inevitable for the Nets

This was the type of game that if the Nets were unable to secure the win within the league standard of four quarters, forget about trying to find the win in overtime.

It just wasn't going to happen.

With each basket the Nets scored, the Raptors had an answer.

With 2:57 left in OT, a Lopez hook shot assisted by Jack which, at the time gave the Nets a 117-116 lead, was offset by a Derozan pull-up jump-shot, taking the lead, 118-117.

Shortly after, Jack drove the lane and connected on a floater with 56.6 seconds remaining in OT, tying the game at 122 all, in which Amir Johnson executed a put-back layup, off of a Derozan missed layup, giving the Raptors the go-ahead bucket.

The Raptors led 124-122, which proved to be the deciding play, as they never looked back, ending the Nets threat altogether.

The Nets would not be able to come from behind and extend the resiliency they have shown all night long.

There's only so much Jack and Lopez can do within the confines of team basketball until shots that were once falling ceased.

"Jack and Brook played unbelievably," said Mason Plumlee post-game.

Mason-Plumlee MG 5957 resized 600x400

Brooklyn Nets center Mason Plumlee. Photo Credit: Alexis Williams/What's The 411 Networks

"They really willed us and kept us in the game."

As far as statistical performances go, it was one of the best performances I have seen from both Brook and Jack, but tonight's loss validated what we should all realize regarding the makeup of this Nets team.

They just aren't good enough.

But there's a reason why the Raptors were able to win this game and it has nothing to do with the box score.

Good teams find a way to win tough games, and tonight, Derozan played a significant part in orchestrating the final results benefiting the Raptors with timely shots in desperation.

"Every day is extra motivation, honestly," Derozan said in the opposing locker-room post-game.

"I just try to pick up the slack sometimes when we may need to get it going or when we may need something."

Tonight's loss was the second game in a row the Nets legitimately challenged a superior being and failed to deliver the goods; just two days ago, it was a loss to the Atlanta Hawks, 113-102.

"We just played the two top teams in the Eastern Conference back-to-back and gave them both good games," said Lopez post-game.

"I think we just need to look at what we did well tonight and what we didn't do right and continue to get better."

How much better can the Nets realistically be when they can't get past the best teams in the East?

Coming Down the Pipe

Over the Next 5-games, the Nets will face the likes of the Los Angeles Clippers, the Toronto Raptors (again this time in Toronto), the New York Knicks, Washington Wizards and Milwaukee Bucks.

This could get ugly or is it too late?

After the way the Nets lost tonight, moral victories have become a necessity for a team that can't get out of its own way.

Brooklyn Nets Drop Third Straight Game to Lottery Bound Boston Celtics

Deron Williams Re-Aggravates Sore Left Side and Exits Game

In their last ten games, the Brooklyn Nets are 6-4.

It's better than average, good for most teams right?

Well if you don't count the last two consecutive losses to the Miami Heat and the Dallas Mavericks (both heart-breakers), then you're probably comfortable with the Nets progress thus far this season.

Sooner or later the Nets are going to have to decide what team they are going to be for the remainder of this season.

Can they catapult themselves towards the hierarchy of the Eastern Conference? Or will they mirror the team they once were during the 2012-13 season that enjoyed a short trip to the playoffs, eventually sent home in the first round in seven by the Chicago Bulls.

One game/win does not define a season, but the New York Knicks are in rebuild mode and the Nets are the city's only hope as far as competitive basketball is concerned.

With the precipitation featuring snow recently, the Brooklyn Nets have allowed the unfavorable weather beyond the comforts of the Barclays Center to affect their game, and it showed tonight hosting the Boston Celtics.

With the exception of the first quarter, the Nets struggled offensively for the rest of the game and fell to the lottery-bound Celtics, 89-81, their third straight loss.

The Nets are now three games under .500 at (16-19) while the Celtics improved to (12-21).

It just wasn't their night.

Expending a month's worth of energy in Monday's overtime loss to the Dallas Mavericks, 96-88 could have something to do with it, as well as, completing a 10-game stretch which included three back-to-backs.

"The energy was low and I was fearful of that coming in," said Brooklyn Nets Coach Lionel Hollins during his post-game press-conference.

Lionel-Hollins Postgame-Press-Conference 20150105 222307.mp4.Still003

Brooklyn Nets head coach Lionel Hollins speaking with the media in a postgame press conferenence.

"We just played back-to-backs and one of them was overtime, and now we go back to another back-to-back, so we have a back-to-back, a day off, game, a day off and a back-to-back."

Hollins also expressed that the current schedule along with Deron Williams and his injury status (re-aggravating his sore left side in the second quarter against the Celtics), has forced Jarrett Jack and Joe Johnson to play more minutes than he would have liked.

In the Dallas overtime loss, Jack logged in 44 minutes and Johnson logged in 45.

Jarrett-Jack Brooklyn-Nets-Media-Day 2014

Brooklyn Nets point guard Jarrett Jack

Tonight, Jack logged in 39 minutes producing 15 points and four assists while Johnson contributed 17 points in 37 minutes.

Despite the Nets boasting four players in double figures, including Mason Plumlee who recorded his 7th double-double of the season with 16-12, as a whole, the home-team struggled on the offensive end the entire night as the Celtics out-scored the Nets in every quarter besides the first quarter (2nd: 21-14, 3rd: 29-23, 4th: 20-19).

Oh there's more.

The Nets shot 40.5% from the field, shooting 21.4% from behind the arc and 69.2% from the charity strike.

"When you are consistently at 39%, it's going to be a struggle to score every game," Hollins told the media post-game.

It gets worse!

The Nets committed 17 turnovers opposed to the Celtics 6.

As poor as the Nets offense was, they did compete on defense, but their efforts just weren't enough for a team who was younger and sported fresher legs.

And about those fresher legs, Celtics guard Avery Bradley showed off.

With the departure of Rajon Rondo, Bradley took advantage, torching the Nets for 21 points, shooting 3-5 from three-point range.

Tyler Zeller played sidekick to Bradley's exploits, as the Celtics second leading scorer with 18 points of his own, oh and another thing: every player who checked in for the Celtics recorded points.

The Celtics bench outscored the Nets bench, 34-18.

At the end of the day, it comes down to making shots and the Nets were unable to keep up with the hungrier and younger team.

They looked fatigued and un-enthusiastic.

Tonight, the Nets played with what the Knicks are made of which is just plain old bad.

In his post-game press-conference, Hollins, combated the negatives with his own observations of where his team is now opposed to where they were in the beginning of the year.

"We are playing much better," Hollins expressed.

"We've made progress, were moving forward, I think our culture is better, our togetherness is better, our defense is certainly better, we just have to figure out a way to make shots throughout the course of the game."

It seems like the Nets most recent struggles on the court stems back to the root of what their foundation as an organization is built on: The Big Three.

With the exception of Johnson, Williams and Brook Lopez have missed significant time on the court this season and their absence from this team as leaders, with their presence, continues to take its toll on the Nets, in the present and immediate future.

How long can Johnson and Jack continue to play excessive minutes without suffering injuries or just overall fatigue.

Their games will suffer which will eventually compel the remaining roster of the Nets to carry their load as starters, which isn't their role.

Jack was brought here to provide a formidable guard option off the bench along with Alan Anderson, and due to Williams injuries, his role has increased.

The Nets have to make a decision with their $99 million dollar-man in D-Will.

To trade or not to trade?

Williams re-injuring his sore left side during the second quarter of tonight's game does not help the possibilities of trading the former star at all.

As for the able bodies, Johnson and the crew are looking for the formula to solve their answers.

"I think we've had a few different lineups-us as players, trying to still learn and fine tune it for one another, so this team needs a little more time than we expected," Johnson said post-game.

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Joe Johnson, Brooklyn Nets Shooting Guard

"We just got to keep working hard, keep trusting one another and keep believing in one another."

The positive similarities in Johnson's and Hollins' post-game quotes regarding team chemistry are encouraging but losses like tonight are exactly what can disrupt that chemistry.

The Nets have to take care of their home-court and beat the teams that are inferior.

This weekend, the Nets will participate in another back-to-back. They play Philadelphia at home on the 9th and then will travel to play the streaking Detroit Pistons on the 10th, who are a perfect 6-0 since waiving Josh Smith.

The Nets need to win those two games.

Following Philly and Detroit, the Nets schedule features a ten-game stretch where they will face the likes of the Houston Rockets, Memphis Grizzlies (home-home), and the Washington Wizards (back-to-back; and away-home). The Nets then do a west coast swing to play the Sacramento Kings, Los Angeles Clippers (back-to-back), and Utah Jazz. They come home to play the Portland Trailblazers (Monday, Jan. 26), then back out to play the Atlanta Hawks (Wednesday, Jan. 28) and back home on Friday, January 30 to face the Toronto Raptors.

It can get very ugly.

But that's why it's Wednesday, were not there yet.

Brooklyn Nets Beat Sacramento Kings 107-99

Mason Plumlee and Jarrett Still Starting and Still Shining

Jarrett Jack and Mason Plumlee continue to start for the Brooklyn Nets; while Deron Williams and Brook Lopez provide their services off the bench.

It wasn't supposed to be that way, but injuries to both stars have kept them away from the court recently, and Jack and Plumlee have stepped up in their absence, so here we are.

It continued tonight against the Sacramento Kings with Plumlee and Jack in the starting lineup, opposed to Williams and Lopez.

There's a synergy there and the Kings experienced the dynamic duo's exploits tonight as the Nets, were able to sustain their late second quarter surge throughout the second half, pulling out a 107-99 win in front of a sellout crowd.

The Nets scored their highest point total (by quarter) of the game in the second with 30 points and the most important scores occurred in the closing minutes.

With 4:20 left, and the Nets leading by a deuce, 46-44, Plumlee and Co. organized a 11-0 run which improved their lead to double-digits, as they entered the intermission period up 13, 57-44.

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Brooklyn Nets point guard, Jarrett Jack

Plumlee scored half of the points in the run, which included two slams, while Alan Anderson and Jack accounted for the other six.

Plumlee and Jack also scored 10 and 12 respectively, leading the team in scoring individually into halftime.

At some point, you have to ask yourself where are Williams and Lopez?

After all, they did play and provide stability off the bench, but the more Williams and Lopez play in the roles they are currently reflecting, the more they are becoming after-thoughts.

Williams and Lopez, who subbed for Jack and Plumlee respectively in tonight's contest, have me questioning whether or not the crowd is cheering their arrival into the game or the play of the two they have come to replace on the floor.

Just a thought.

If you're wondering, Lopez scored 11 points with six rebounds while Williams chipped in six points and three assists.

The Nets improved to (14-16) overall on the season while the Kings dropped to (13-18), after defeating the New York Knicks just two days ago in OT, 135-129, which really isn't news by the way.

Unfortunately for the Kings, they were unable to sweep the state of New York tonight, as Brooklyn seems to be the only team that matters in the mecca, as far as basketball is concerned.

With the way the Nets are playing collectively, this alignment seems to be the recipe for success.

Plumlee, who had the challenge of facing up against DeMarcus Cousins (7th in All-Star balloting for front-court players with 117,003), one of the best young bigs in the game, held his own scoring 22 points with 4 rebounds, while Cousins produced a double-double in 24 and 14.

Jack and Joe Johnson both scored 16 points.

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Brooklyn Nets shooting guard, Joe Johnson

Since Jack and Plumlee replaced Williams and Lopez in the starting lineup, the Nets are 4-1.

It's a small sample size but you cannot argue with results.

To be honest, if Jack and Plumlee started the season, they could've been viable candidates to make the All-Star team as alternates on a team where no-one else deserves the honor.

Another key stat in tonight's game was the fact that Plumlee got to the line eight times, sinking 10 of 16 free throws.

"They got it to me on the block a little bit more and in transition I got fouled a bit," said Plumlee post-game.

"They wanted to foul, so they called them, and I got to the free throw line."

It seems like the only facet of Plumlee's game that is lacking is a face-up game and a 15-foot jumpshot, which is what makes Plumlee's development thus far and production such a surprise.

Although Plumlee and Jack were the stars of the game, the play of the game award goes to Kevin Garnett who flashed back to his Minnesota days for one play late in the third.

With 16.3 seconds remaining in the third quarter, Kevin Garnett rebounded a miss shot from Kings guard Ray McCallum and led a two-man fast-break, in which Sergey Karasev served him up an alley-oop slam, which Garnett completed emphatically, much to the delight of the crowd.

"I know I'm like 150 years... I can actually dunk the ball," said Garnett regarding his slam-dunk.

"You can't start in the league if you can't dunk."

Garnett finished with 10 points on the night.

With all the success the Nets are experiencing as of this moment, something has to be done about Williams and Lopez.

Two of the highest paid players on the team have accepted their new-found roles as bench players but how long can this last to this team's benefit.

There are a number of players around the league that can produce the numbers that Lopez and Williams are averaging off the bench for a discounted price.

Just saying.

Plumlee Stars and Leads Nets In Win Over Nuggets

Johnson and Jack Combine to Help Nets Defeat Nuggets 102-96

Before tip-off against the Denver Nuggets this evening, Mason Plumlee, starting in place of Nets center Brook Lopez, wished everyone in attendance at the Barclays Center a Happy Holidays.

With the way Plumlee has been playing lately, his holiday season will be happier than most.

Plumlee's inspiring play has relegated the role of Lopez's status from starter to role player, and that might not be all.

Recently, NBA trade rumors have placed the Nets big three, Deron Williams, Joe Johnson and Lopez on the trading block, according to ESPNNY.com and SBNation.com.

Due to Plumlee's emergence, Lopez could be headed out of town, and tonight's display explains it all.

The late scoring of Johnson, and Jarrett Jack, the Nets defeated the Nuggets, 102-96. However, the player of the game award without question goes to the man in the middle, Plumlee. He made a number of key plays down the stretch.

Plumlee scored 19 points in addition to 13 rebounds, recording his 5th double-double of the season, making plays on both ends of the floor along with two steals and three blocks.

Plumlee's activity not only contributed to the Nets win but helped lead the Nets down the stretch, as he was the source of the action, in a series of plays during the final quarter which helped the Nets seal the deal.

And it all started at the 9 minute mark where Plumlee escaped to the phone booth and eventually saved the day.

With 8:46 left in the fourth, Plumlee converted an easy dunk, assisted by Jack, which brought the Nets within five as the Nuggets led 85-80.

Plumlee, then blocks Nuggets rookie Jusuf Nurkic at the rim and at the other end completes a tough reverse-layup, assisted by Joe Johnson, with the foul, as the Nets closed the gap to three, down 85-82 which brought the 17,080 fans in attendance to their feet.

You could feel the energy in the air, as Brooklyn stood up for the second time this quarter in addition to the beginning of the fourth when the Brooklyn PA requests the crowd to do so.

Plumlee gave the crowd no reason to sit and continued his exhilarating play.

On this night, he could do no wrong.

With a little after seven remaining, Plumlee met JaVale Lindy McGee at the rim for another denial, forcing a jump-ball between the two players.

The Nets would then win the tip gaining another possession where Johnson connected for two from 15 feet, giving the Nets their first lead since late in the third quarter.

In the final six minutes, Plumlee hauled in six crucial rebounds which helped the Nets secure the win, while giving Johnson and Jack opportunities on the offensive end as they would go on to score 14 points collectively, ending the Nuggets threat.

There's no doubt that Johnson's late out-burst from the perimeter and Jacks creativity off-the-dribble showed up on the scoreboard but the crowd recognized who made the hustle plays and rewarded Plumlee graciously from one of his rebounds to each basket made.

In general, the Nets offense picked up where they needed it the most, executing a 13-7 stretch in the closing moments.

"I think it just goes back to energy and effort," Jack said post-game.

"Usually when those opportunities present themselves is because you've worked hard on the defensive end and created some havoc."

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Brooklyn Nets guard Jarrett Jack

And so they did.

In that stretch, the Nets increase in defensive pressure forced the Nuggets to miss six shots in which they would've had the opportunity to tie or stop the bleeding of the Nets run.

"Second-chance opportunities, letting them get offensive rebounds, us not executing on the offensive end and them making shots-basically that was the end of the game," Nuggets forward Wilson Chandler expressed.

"That was working for most of the game, but the last five, six minutes, they outplayed us."

And sure enough, Plumlee is the primary reason, spearheading the Nets late-game execution from a blue-collar perspective making the necessary plays.

Winning plays to say the least.

When I asked Coach Hollins during his press-conference whether or not Plumlee's play of late is making it difficult for the other big's to see the floor in big moments, Hollins said:

"It was an easy decision to leave him in there, whatever the situation warrants, that's who's going to be in the game."

If Plumlee keeps this up, there might not be any more situations left for anyone on the Nets roster over 6'9.

In his answer, Hollins also made a hint to the media as to why no-one asked him about Brook Lopez, who came off the bench for 6 points in 8:15 minutes of play.

This is also the same Lopez who subbed out of the 4th quarter for Plumlee with 10:34 remaining and never returned.

In this brief two-game winning streak, the Nets are exhibiting a toughness and an effort that has been consistently inconsistent throughout the course of this season.

And it is coming when their big-three have been the main subject of trade rumors with Lopez playing limited minutes and Williams recording DNP's.

Jack isn't missing Williams at all providing a steady hand at the lead guard position with the increase in minutes, pacing the Nuggets for 17 points and 8 assists, barely missing his second straight double-double of the season.

Johnson also came up big when it mattered most, scoring a team-high 27 points.

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Brooklyn Nets shooting guard Joe Johnson

Even though Johnson is still too-cool for school, (I've never seen him sweat or dive on the floor EVER!) he is still more than capable of winning games.

It seems like all the Nets are benefiting and here's a fun-fact in tonight's game: every Net that entered the game tonight scored.

Cheers to that.

Despite the win, the Nets did give up 26 fast-break points, and were out-rebounded by the Nuggets 51-39, but tonight they persevered.

Ty Lawson penetrated the Nets defense at will, scoring a team-high 29 points with 9 assists complimented by the "Manimal," in Kenneth Faried who also exploited the Nets defense for a double-double in 20 points and 14 rebounds.

Yet again, it didn't matter.

Plumlee is on fire, like an uncomfortable stick of Big-Red chewing gum and Hollins has taken notice.

"Mason made a conscious decision to go and just play and not worry about what I say, if I yell at him, if I take him out of the game-just go play," Hollins said during his post-game press conference.

"He's doing some stuff that I haven't seen Mason do since I've been here, and it's good to see."

Hey! Maybe the Nets don't need ALL of the big three to get the job done.

Just watch Jack and Plumlee play and you will understand why.

‘Same Ole Nets’ Fall to Minnesota

The Nets lost to an inexperienced Minnesota Timberwolves Wednesday night, and much of their 98-91 deficit is attributed to their weak finish in the fourth quarter. More than 16,000 fans gathered at the Barclays Center in Brooklyn to do exactly what they do everything game---cheer their team on. But, in the final few minutes, Brooklyn re-emerged as the same ole Nets. Yes, I said it, re-emerged. Is there anything special about the Nets?

The Nets have been Brooklyn's home team going into the third season, and I'm still watching the same ole Nets. Whether they win or lose, they're still the same ole Nets. Whether or not they have five new players this season, topped with a new coach—they still look like the same ole Nets. Although Deron Williams is healthy now and Brook Lopez seems fine, they are still playing like the same ole Nets.

A healthier Brook Lopez said he was "very disappointed in [himself]" after scoring 10 points Wednesday night. Deron Williams, who finished with 19 points also even expressed his disappointment for how they "closed out the game," but hopes to gain a win againt the Knicks when they play each other for the first time this season on Friday.

I mean, it's still early in the season, right? Although Williams' ankles looked healthy Wednesday, it makes me wonder if he still is the hero of the team. D-Will is undoubtedly Brooklyn's best player and it's evident that his teammates feed off his energy. But the question is, is Williams the best player by default? Is Williams a Derrick Rose, or even a Chris Paul? Back when Williams played for the Utah Jazz, there was much hype about him being one of the best point guards in the league, but can that argument even be supported today? Why are the Nets so reliant of Williams?

In order for the Nets to revitalize and rejuvenate, they need to reinvent their leader of the team. Joe Johnson needs to be more consistent, and the pressure on D-Will needs to be lifted. Otherwise, we'll keep seeing the same ole Nets.

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